Purging drug trinkets in MN

[viagra ford]

Caught this article on my Yahoo start page this morning. What a great idea!

Twenty shopping carts full. Nice.

SMDC Health System, intends to ship the 18,718 items to the west African nation of Cameroon

The response by the Pharmaceutical Research and Manufacturers of America:

It’s a bit draconian. But the onus is on us now to do a better job of explaining the job and the importance of marketing representatives. Unfortunately there are a lot of cynics in America who want to think the worst.

Draconian? Pffft.

Same needs to be done in Washington. Money better spent elsewhere.

Now if they could do something about the commercials.

Oh, and why is Robert Jarvik the Lipitor guy again?

Wal-Mart’s new marketing strategy

As a closet economist, this article certainly piqued interest. Looks like Wal-Mart is ratcheting up it’s efforts to compete with Target and other more trendy stores — stores that aren’t only about price, but brand recognition.

Sounds good, but I have a feeling that Wal-Mart is going to have a hard time wooing and maintaining supplier relationships with some of the brand names.   I think Wal-Mart will find it hard to sell certain products. They can’t bully everyone who doesn’t want to be associated with “low prices, always” a.k.a. “cheap and disposable.” Don’t forget about Snapper. Wal-Mart can’t strong-arm everyone.

It’d be really interesting to see their strategy on the supply-side.